A Short Summary of the Colorism in the Media

I always feel that people will be reading my posts which are similar to this and be thinking, “Wow, he’s brave for speaking about this topic” or something along those lines. And when you think about it, it’s kind of true. But, i’m not writing about nonsense. What I’m writing about, isn’t just me waffling on about rubbish. Let’s be open minded.

Colorism sounds like a silly little thing. Unfortunately not. It’s a big problem in society that most are blind to. Colorism has certainly effected me in my short lifetime so far. I was unaware of it too. Problems like this tend to effect people without them even noticing it.

So, what  is colorism? Colorism is a form of prejudice or discrimination in which people are treated differently based on skin tone or shade. Racism is a different mater so let’s not get the two confused. It’s definitely not about disliking black people. A lot of it is actually about black people discriminating against other black people.

I think that today in 2017, colorism is demonstrated the most in the media so that’s what I’m going to talk about. The media influences the ways that we think about each other. Whether that be about race, gender or religion.

In the matter of colorism, I think that it’s fair to say that people of colour are increasingly being represented more in the media which is great. However, the majority of coloured people being used in advertisement are light skinned. They might be black, but they’re of a lighter shade compared to the average black person. It happens a lot in modelling for be clothes or makeup.

The message that the media sends to us is that, us dark skinned kids aren’t pretty enough to be the face of a clothing line or makeup brand. The light skinned kids are the pretty ones.

Representation of darker skinned black women is getting better with examples of Beyoncé’s Ivy Park collection and Rihanna’s Fenty Beauty release. Both include models from all shades and colours from white to black, Asian to European and so on. But let’s not be dependant on black businesswomen to include a fair representation of coloured people in advertisement. Especially those who’s profession is to actually sing. We need representation to happen across the board

As a summary, colorism basically makes dark skinned people feel alienated and not worthy and the media fuels this ideology massively.

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Beyoncé, the conscientious social activist.

Let’s put it out there, I’m a huge Beyoncé fan. However, her music is only a small factor as to why I am in awe of her. Of course, I was initially gripped by her music but that’s not a good enough reason to really respect her for who she is. An artist can make amazing music but still be a complete idiot. Chris Brown, Miley Cyrus and Azalea Banks are only a few examples. Even, Ed Sheeran has had his moments.

Beyoncé is a hard working independent woman who is always actively reaching out for equality. Mrs Carter is a true feminist and she has proven that to us by making songs like ‘If I Were A Boy’ and ‘Flawless’. She was a supporter of the Women’s March back in January and is an organiser for the Chime For Change campaign.

Other charity work includes her BeyGood organisation. This month, Beyoncé has demonstrated how she can raise money through this organisation for those effected by the hurricane in her home town, Houston. This is on top of donating a mass amount of money herself. Beyoncé simply has a heart of gold and does so much for the black community too.

Lemonade was a whole visual album that helped appreciate black women’s beauty, talent and achievements. Black excellence was shown throughout the whole of the visuals incorporated in the album film. In her Ivy Park clothing collection, she includes women and men of many ethnic minority backgrounds and which sends an inclusive message to all.

Beyoncé also openly supports the LGBT community. I’m not sure that I know of any other artist that is determined to make an overall social change as much as her. As well as being a social activist that uses her power and status to channel her messages. Beyoncé is hard working. Someone that I feel all young women should look up to. The way in which she has carried herself throughout her 20 year old career has been magnificent. From managing herself, to now owning her own entertainment company, Parkwood Entertainment. The work ethic of Beyoncé is something that is rare in the music industry today.

Whilst having so many great personality traits, Beyoncé really is a legend. Not many artists can say that they have 6 solo platinum albums, 22 Grammy’s and a net worth of $350M. Beyoncé is a perfectionist and arguable the best performer of all time. Consequently, that is why I love Beyoncé.

Please feel free to read my other blog posts here 🙂

Aminé – Good For You (Album Review)

Being the music fanatic that I am, I love listening to new artists. I’m glad that I use a streaming service that suggests music for me based on what I already listen to. Tidal has definitely enabled me to find great new artists such as Aminé himself.

Before listening to ‘Good For You’, I’d never even heard of the rapper Aminé. However, his bright yellow album cover caught my eye whilst searching for new music. I thought that I’d give his album a listen and I can honestly say that I have no regrets. I later learned that ‘Good For You’ is Aminé’s debut album which made me admire his music even more. The album is magnificent for such a ‘beginner’.

‘Good For You’ was released shortly after his debut single ‘Caroline’. He also released a song featuring Kehlani called ‘Heebiejeebies’ which I had seen advertise on social media. Unfortunately, I never thought to explore Aminé as an artist alone until I saw the album cover featured in the Tidal’s app.

The only way that I can describe Aminé’s music is by saying that it’s a cross between Frank Ocean and Chance The Rapper. Two artists that I incidentally love. The sounds that Aminé brings to the table are fun and energetic. His vocals are unique and fit neatly with his production.

I haven’t studied the lyrics of this album much compared to maybe Beyoncé’s ‘Lemonade’ or Lorde’s ‘Melodrama’. However, from what I’ve heard, the album is presented to be something that is well humoured instead of something that should be taken too seriously. Some lyrics are low key rude but with Aminé’s cheeky touch, you can only embrace it. With savage lyrics in the song ‘Wedding Crashers’ it almost makes it laughable. I understand the significant messages in the song ‘Money’ and I am excited to see if Aminé will begin to voice maybe his political views in his music now that he has a bigger platform,

The album isn’t excellent however, it’s one of the best debut albums that 2017 has seen.

After playing ‘Good For You’ a few times, I later watched a few YouTube videos such as interviews of him to gather an understanding of his personality. I think that it’s pretty clear that Aminé is a really chilled, fun but genuine artist that cares for his music. I definitely like the fresh vibe that he gives off.

Are you a feminist?

“Feminist. the person who believes in the social, political and economic equality of the sexes.”

You might have heard those words in Beyoncé’s hit song ‘Flawless’. Feminism is a pretty simple concept but for an unclear reason, so many people aren’t able to grasp the importance of it. To make it clear, feminism isn’t the battle between men and women. Nor is it the mission to make women superior to men. To break it down, a feminist is someone who believes that men and women should be able to have equal rights when it comes to everyday life. Political power and equal pay is just a small part of it.

Before, I go into too much detail, you have to be able to accept that men are way more privileged in society compared to women. We have more male leaders and men are constantly getting paid more then women. All you have to do is look at the recent headlines stating that men working for the BBC are getting paid way more than women in most instances. We have to recognise that women aren’t given as many opportunities to excel financially or gain political power too.

The government is the organisation that essentially runs our country. But when you take a step back, you will realise that the government is predominately run by white men. Only 208 women MP’s were elected at the 2017 General Election which only equates to 32% of MP’s overall. But if these people are representing our country then how does this make sense? Is it representative? Should it be 50% men and 50% women? Those are questions that you can only answer for yourself. Similarly, only 8% of MP’s in the House of Common are from an ethnic minority background. But that’s another issue in itself which could have it’s own blog post.

You might argue that Theresa May is the current Prime Minister. You’re right, but let’s not forget that she is only the second female Prime Minister in the history of seventy six UK leaders.

There are many other issues when it comes to women’s equality. All you have to do is google them. Keep an open mind and read explanations for things instead of bashing feminism without any real knowledge of it. You might realise that being a feminist includes being able to believe in the equality for all women. That includes, black women, Muslim women and trans women. They all have the same struggles as well as having the struggles of being a minority in society too. Make sure you keep that in mind.

Feminism has come a long way over the years, from women not being allowed to attend school to women being able to take part in the general election votes. Its crazy to think that the women in our own families weren’t allowed to vote in the early 1900’s. So, are you a feminist? If you’re not a feminist then you need to ask yourself why. Is it because you don’t believe in gender equality or is it because you’re worried about the labels that may come with it.

It’s simple, if you think that women should have the same rights as men, then you’re basically a feminist, pal.

The important messages behind Jay Z’s 4:44

Disclaimer: I always wanted to write a post about this album but I was unsure about how I was going to set it out. Therefore, I kind of just left it. However, I then remembered how much I enjoyed writing my Lorde – Melodrama album review so I thought i’d just give it another try.

Jay Z, Hova, Jigga, the rap legend is back with his 13th solo album and it carries a lot of meaningful messages with it.

rs_634x789-170306082546-634.jay-z-beyonce-blue-ivy-carter.3617After listening to the album, I realised that the 47 year old businessman had a lot of things to get off his chest. Yes, the biggest shock was that Jay finally confessed to cheating on Beyoncé. He also addresses a few other hiccups in his life that we all wanted answers to. For example, the shooting of his brother, the stabbing of Lance ‘Un’ Rivera and that all so very heated elevator incident with Solange. He even mentions how he would hate for his children to find out that he was ever disloyal to Bey. Despite all of that, i’m only going to talk about the important messages that could benefit others from this insightful album.

Jay gives advice to new and upcoming young rappers in this album. Those rapper that are getting unthinkable sums of money so quickly causing them to be irresponsible with it. He advises them to make investments instead of wasting money on pointless things such as flashy cars. He says “Fuck dying broke and living rich” and he kind of has a good point. It makes more sense to leave money behind for your children. Towards the end of the album is the track ‘Legacy’ he goes on to rap “That’s how we keep Carter money all in the family”.

The Shawn Carter Foundation Hosts An Evening of "Making The Ordinary Extraordinary"Along with sharing financial advice, Jay shows his support to his lesbian mother who had four children  before coming out. He explains how he has no problem with it and that he will love her no matter what with the lyrics of “Cried tears of joy when you fell in love, don’t matter to me if it’s a him or her, I just wanna see you smile through all the hate”. This is something that I think will help tackle homophobia in the black and  hip hop community.

Finally, lets discuss Hov addressing the subject of black excellence. Despite all setbacks of being a black man in America, Jay has been able to achieve many things within his career. From creating thirteen solo albums to being the founder of Roc Nation and owner of Tidal. Shawn has created an empire for not only himself, but also his family. I feel as though Jay has set the bar for major success and it is something that more young black kids should aspire to be doing.

Are streaming sites devaluing our music?

Music has been a massive part of popular culture for generations and children are almost instantly introduced to it. However, the way in which music is being consumed and listened to has shifted over the years. People used to buy their music in stores. They bought tapes, vinyl’s and CD’s. People would listen to music through mainstream radio stations too. The way that music is being listened to and consumed nowadays is completely different. Streaming has now become one of the most popular ways in which people listen to music with over 100 million people now paying for music streaming services such as Spotify, Apple Music and Tidal. These sites have made it much easier for people to access their music. Along with this, streaming has almost made it effortless for people to explore new music. I personally use Tidal and I know that I would never have found half of the music, genres and artists that I listen to now without it.

Although streaming sites do offer all of these amazing features, many people argue that it has literally ruined the music industry. It makes it difficult for artists to make money from their music as the streaming sites do tend to take a large percentage of their profit along with record labels and other organisations. Many people also say that streaming sites devalues music itself. It has been brought to discussion by artists such as Beyoncé who feel as if people just don’t make albums anymore which is a real shame.

Despite all of this, it has lead to artists and fan bases using social media to communicate and interact. This has been great for new artists who are getting more recognition such as Kehlani and SZA and Khalid. They have been able to build a fan base for themselves without needing to use radio and television promotion which is very costly. Artists and the interaction with their fans through social media sites is crucial in the 21st century. Having a physical copy is very satisfying and is something for you to look after but after all, it is very exciting when you know that your favourite artist is going to drop an album at midnight and you stay up to share your excitement with friends and fellow fans online.

The use of streaming sites and social media combined has definitely made it easy for artists to share their music with their audiences. However, is it making the music too accessible for people?  After all, Beyoncé says the she misses that “immersive experience” and I’m sure that many listeners as well as artists like herself agree.