A Short Summary of the Colorism in the Media

I always feel that people will be reading my posts which are similar to this and be thinking, “Wow, he’s brave for speaking about this topic” or something along those lines. And when you think about it, it’s kind of true. But, i’m not writing about nonsense. What I’m writing about, isn’t just me waffling on about rubbish. Let’s be open minded.

Colorism sounds like a silly little thing. Unfortunately not. It’s a big problem in society that most are blind to. Colorism has certainly effected me in my short lifetime so far. I was unaware of it too. Problems like this tend to effect people without them even noticing it.

So, what  is colorism? Colorism is a form of prejudice or discrimination in which people are treated differently based on skin tone or shade. Racism is a different mater so let’s not get the two confused. It’s definitely not about disliking black people. A lot of it is actually about black people discriminating against other black people.

I think that today in 2017, colorism is demonstrated the most in the media so that’s what I’m going to talk about. The media influences the ways that we think about each other. Whether that be about race, gender or religion.

In the matter of colorism, I think that it’s fair to say that people of colour are increasingly being represented more in the media which is great. However, the majority of coloured people being used in advertisement are light skinned. They might be black, but they’re of a lighter shade compared to the average black person. It happens a lot in modelling for be clothes or makeup.

The message that the media sends to us is that, us dark skinned kids aren’t pretty enough to be the face of a clothing line or makeup brand. The light skinned kids are the pretty ones.

Representation of darker skinned black women is getting better with examples of Beyoncé’s Ivy Park collection and Rihanna’s Fenty Beauty release. Both include models from all shades and colours from white to black, Asian to European and so on. But let’s not be dependant on black businesswomen to include a fair representation of coloured people in advertisement. Especially those who’s profession is to actually sing. We need representation to happen across the board

As a summary, colorism basically makes dark skinned people feel alienated and not worthy and the media fuels this ideology massively.

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Instagram: what’s behind the smile?

We’re bombarded with images of happiness on social media. But what’s behind the smile?

These days, everyone has an Instagram profile. A place for you to share images and videos with your friends, family and other followers. We all see those Instagram models with 100k+ followers. Their lives look great right? Well, probably not as great as you might think. An Instagram profile is almost like the media industry as a whole. The media (or person in this situation) will only show you what they want you to see. We’re all guilty for it. Just think about your Instagram feed. You’re only showing your followers elements of your life that you want them to see, and that’s perfectly fine. It’s not a bad thing.

However, we have to admit that our Instagram accounts aren’t a ‘fair’ representation of ourselves. Unfortunately that has caused 12 year old’s following these so called ‘Instagram models’ that they look up to. It leads them to staring to compare themselves to them which isn’t great for the good old ‘mental health’. It makes you feel unsuited to the rest, almost not good enough. When you’re young and naive, you have a much more of a narrow minded outlook on the world and this is why it happens.

People will always aspire to be like others without taking into consideration that things are never perfect for anybody. So, the next time you compare yourself to that Instagram model, top athlete or musician, just remember that it wasn’t too simple for Oprah to become a billionaire.

Feel free to follow me on Instagram here and criticise me for my bad representation on Instagram.

(This one was just a short one. Nothing too deep, just a few thoughts that I thought would be good to write about.)

Are streaming sites devaluing our music?

Music has been a massive part of popular culture for generations and children are almost instantly introduced to it. However, the way in which music is being consumed and listened to has shifted over the years. People used to buy their music in stores. They bought tapes, vinyl’s and CD’s. People would listen to music through mainstream radio stations too. The way that music is being listened to and consumed nowadays is completely different. Streaming has now become one of the most popular ways in which people listen to music with over 100 million people now paying for music streaming services such as Spotify, Apple Music and Tidal. These sites have made it much easier for people to access their music. Along with this, streaming has almost made it effortless for people to explore new music. I personally use Tidal and I know that I would never have found half of the music, genres and artists that I listen to now without it.

Although streaming sites do offer all of these amazing features, many people argue that it has literally ruined the music industry. It makes it difficult for artists to make money from their music as the streaming sites do tend to take a large percentage of their profit along with record labels and other organisations. Many people also say that streaming sites devalues music itself. It has been brought to discussion by artists such as Beyoncé who feel as if people just don’t make albums anymore which is a real shame.

Despite all of this, it has lead to artists and fan bases using social media to communicate and interact. This has been great for new artists who are getting more recognition such as Kehlani and SZA and Khalid. They have been able to build a fan base for themselves without needing to use radio and television promotion which is very costly. Artists and the interaction with their fans through social media sites is crucial in the 21st century. Having a physical copy is very satisfying and is something for you to look after but after all, it is very exciting when you know that your favourite artist is going to drop an album at midnight and you stay up to share your excitement with friends and fellow fans online.

The use of streaming sites and social media combined has definitely made it easy for artists to share their music with their audiences. However, is it making the music too accessible for people?  After all, Beyoncé says the she misses that “immersive experience” and I’m sure that many listeners as well as artists like herself agree.